Winning

圖書標準信息

• 作者 Jack Welch（杰克·韋爾奇） 著
• 出版社 HarperCollins US
• 出版時間 2005-04
• 版次 1
• ISBN 9780060753948
• 定價 256.10元
• 裝幀 精裝
• 開本 16開
• 紙張 膠版紙
• 頁數 384頁
• 正文語種 英語

【內容簡介】

JackWelchknowshowtowin.Duringhisforty-yearcareeratGeneralElectric,heledthecompanytoyear-after-yearsuccessaroundtheglobe,inmultiplemarkets,againstbrutalcompetition.Hishonest,be-the-beststyleofmanagementbecamethegoldstandardinbusiness,withhisrelentlessfocusonpeople,teamwork,andprofits.

SinceWelchretiredin2001aschairmanandchiefexecutiveofficerofGE,hehastraveledtheworld,speakingtomorethan250,000peopleandansweringtheirquestionsondozensofwide-rangingtopics.

Inspiredbyhisaudiencesandtheirhungerforstraightforwardguidance,Welchhaswrittenbothaphilosophicalandpragmaticbook,whichisdestinedtobecomethebibleofbusinessforgenerationstocome.Itclearlylaysouttheanswerstothemostdifficultquestionspeoplefacebothonandoffthejob.

Welch'sobjectiveistospeaktopeopleateverylevelofanorganization,incompanieslargeandsmall.HisaudienceiseveryonefromlineworkerstoMBAs,fromprojectmanagerstoseniorexecutives.Hisgoalistohelpeveryonewhohasapassionforsuccess.

WelchbeginsWinningwithanintroductorysectioncalled"UnderneathItAll,"whichdescribeshisbusinessphilosophy.Heexplorestheimportanceofvalues,candor,differentiation,andvoiceanddignityforall.

ThecoreofWinningisdevotedtothereal"stuff"ofwork.Thismainpartofthebookissplitintothreesections.Thefirstlooksinsidethecompany,fromleadershiptopickingwinnerstomakingchangehappen.Thesecondsectionlooksoutside,atthecompetition,withchaptersonstrategy,mergers,andSixSigma,tonamejustthree.Thenextsectionofthebookisaboutmanagingyourcareer—fromfindingtherightjobtoachievingwork-lifebalance.

Welch'soptimistic,noexcuses,get-it-donemind-setisriveting.PackedwithpersonalanecdotesandwritteninJack'sdistinctivenob.s.voice,Winningoffersdeepinsights,originalthinking,andsolutionstonuts-and-boltsproblemsthatwillchangethewaypeoplethinkaboutwork.
JackWelchknowshowtowin.Duringhisforty-yearcareeratGeneralElectric,heledthecompanytoyear-after-yearsuccessaroundtheglobe,inmultiplemarkets,againstbrutalcompetition.Hishonest,be-the-beststyleofmanagementbecamethegoldstandardinbusiness,withhisrelentlessfocusonpeople,teamwork,andprofits.

SinceWelchretiredin2001aschairmanandchiefexecutiveofficerofGE,hehastraveledtheworld,speakingtomorethan250,000peopleandansweringtheirquestionsondozensofwide-rangingtopics.

Inspiredbyhisaudiencesandtheirhungerforstraightforwardguidance,Welchhaswrittenbothaphilosophicalandpragmaticbook,whichisdestinedtobecomethebibleofbusinessforgenerationstocome.Itclearlylaysouttheanswerstothemostdifficultquestionspeoplefacebothonandoffthejob.

Welch'sobjectiveistospeaktopeopleateverylevelofanorganization,incompanieslargeandsmall.HisaudienceiseveryonefromlineworkerstoMBAs,fromprojectmanagerstoseniorexecutives.Hisgoalistohelpeveryonewhohasapassionforsuccess.

WelchbeginsWinningwithanintroductorysectioncalled"UnderneathItAll,"whichdescribeshisbusinessphilosophy.Heexplorestheimportanceofvalues,candor,differentiation,andvoiceanddignityforall.

ThecoreofWinningisdevotedtothereal"stuff"ofwork.Thismainpartofthebookissplitintothreesections.Thefirstlooksinsidethecompany,fromleadershiptopickingwinnerstomakingchangehappen.Thesecondsectionlooksoutside,atthecompetition,withchaptersonstrategy,mergers,andSixSigma,tonamejustthree.Thenextsectionofthebookisaboutmanagingyourcareer—fromfindingtherightjobtoachievingwork-lifebalance.

Welch'soptimistic,noexcuses,get-it-donemind-setisriveting.PackedwithpersonalanecdotesandwritteninJack'sdistinctivenob.s.voice,Winningoffersdeepinsights,originalthinking,andsolutionstonuts-and-boltsproblemsthatwillchangethewaypeoplethinkaboutwork.

【作者簡介】

JackWelchbeganhiscareerwiththeGeneralElectricCompanyin1960,andin1981becamethecompany'seighthChairmanandCEO.Duringhistenure,GE'smarketcapitalizationincreasedby$400billion,makingittheworld'smostvaluablecorporation.In1999,Fortunenamedhimthe"managerofthecentury,"andtheFinancialTimesrecentlynamedhimoneofthethreemostadmiredbusinessleadersintheworldtoday.UponretiringfromGEin2001,Mr.Welchpublishedhisinternationallybest-sellingautobiographyJack:StraightfromtheGut.HenowteachesatMIT'sSloanSchoolofManagementandspeakstobusinessleadersandstudentsaroundtheworld.

【目錄】

INTRODUCTION

  "Every Day,There Is a New Question"

UNDERNEATH IT ALL

  1 MISSION AND VALUES

    So Much Hot Air About Something So Real

  2 CANDOR

    The Biggest Dirty Little Secret in Business

  3 DIFFERENTIATION

    Cruel and Darwinian?Try Fair and Effective

  4 VOICE AND DIGNITY

YOUR COMPANY

  5 LEADERSHIP

    It's Not Just About You

  6 Hiring 

    What Winners Are Made Of

  7 People Management

    You've Got the Right Players.Now What?

  8 PARTING WAYS

    Letting Go Is Hard to Do

  9 CHANGE

    Mountains Do Move

  10 CRISIS MANAGEMENT

    From Oh-God-No to Yes-We're-Fine

YOUR COMPETITION

  11 STRATEGY

    It's All in the Sauce

  12 BUDGETING

    Reinventing the Ritual

  13 ORCANIC GROWTH

    So You Want to Satrt Something New

  14 MERGERS AND ACQUISITIONS

    Deal Heat and Other Deadly Sins

  15 SIX SIGMA

    Better Than a Trip to the Dentist

YOUR CAREER

……

TYING UP LOOSE ENDS

Acknowledgments

Index